Content design
Content strategy

Actionable.

Respectful.

Product focussed.

Hinrich von Haaren is a content designer and strategist with a practical, user-focussed approach that benefits your organisation.

Hinrich can develop a tailored approach to your digital product that’s based on tried and tested ways of creating content.

Content design

Things Hinrch can help you with:

  • implementing the content design process
    from user needs to publishing

  • developing content design standards

  • developing content design systems

  • working collaboratively with stakeholders

  • building a content design team

  • upskilling your team

  • coaching for content design skills

  • holding it all together

Content strategy

Things Hinrich can help you with:

  • figuring out if and why you need a content strategy

  • finding out what kind of content strategy you need

  • developing a content strategy through workshops with you

  • implementing the strategy in a way that makes it a useful
    and practical system for your team

  • dealing with Whataboutism from stakeholders

Content transformation

Hinrcih can support you with content transformation projects of any size.
He can help you with:

  • implementing the process as laid out in his book

  • reacting to changes on the project

  • planning for different stages of your transformation

  • coaching your team to help them through the process

  • keeping your head from exploding when it all gets too much

Book

Content Transformation takes you through the whole process of revamping content for your website or app from set-up to delivery.

The book was published by Content Design London.